As a reflection of the society it serves, education is subject to the same forces and fortunes as every other public enterprise: maintaining its effectiveness, efficiencies and relevance. To remain faithful to its mission, education must be sensitive to the changes in society that inform its work and respond strategically. Otherwise, like Borders and Kodak, it will become unavoidably obsolescent. Jack Welch says, “When the rate of change inside the institution becomes slower than the rate of change outside, the end is in sight.” And once society opts to move on, ineffective organizations are left behind. The choice is clear. Thrive.